Our story

The De Rouwe family came from the Nederland in the late 50s and started in the tyre industry in the early 60s. In 1970 they opened the first tyre dealership in Boksburg, Multi Tyre Service and continues to service the Boksburg community.

HISTORICAL OVERVIEW

Early 60s:
Piet de Rouwe started trading in tyre casings, collecting casings from all over the country and selling it to retreading factories.

Late 60s:
Piet de Rouwe is joined by his son, Jan and together they bought a retreading plant in Namibia and set it up in Boksburg North.

1970:
Piet and Jan registers Multi Tyre Service (Pty) Ltd and expands into new tyre retail and services. Shortly after Piet retires and Jan is joined by his brother Johan.

1980:
The brothers buy a shop in Delmas and names it Delmas Bande. They are joined by their younger brother Arie who manages the Delmas shop.

1991:
Jan and Johan is joined by Jans son Nico at Multi Tyre Service.

1992:
Multi Tyre Service becomes a Goodyear Selected Dealer. Delmas Bande becomes a Conti-partner, a program introduced by Continental.

1996:
Goodyear changes Multi Tyre Service from a Goodyear selected Dealer to a Goodyear Performance Centre. Jan retires from the tyre industry.

1999:
Multi Tyre signs a Hi-Q franchise agreement with Goodyear and became one of the first Hi-Qs in South Africa.

Pictured: Multi Tyre Services in the 1980s.

2000:
Nico is joined by his brother Leon and they start a second outlet in Boksburg registered as Creative Wheels cc.

2001:
Creative Wheels signs a Hi-Q franchise agreement with Goodyear and becomes the 80th outlet to join the program.

2002:
The family purchases Tyreman Springs and they put the outlet onto the Conti-partner program

2008:
Delmas Bande resigns from the Conti-partner program and signs a Speedy franchise agreement with Bridgestone / Firestone.

2010:
After 11 years, the de Rouwe family resigns both franchise agreements with Hi-Q. The family felt that the single branded franchise approach of manufactured owned franchise could no longer offer multiple brand solutions for their customers, and the limitations of the franchise that became more prescriptive could no longer support their entrepreneurial spirit.

2013:
Tyreman Springs leaves the Continental franchise and together with Multi Tyre Service and Creative Wheels the three outlets joins the newly established Point S network in South Africa. Point S is the biggest group of Independent Tyre Dealers in the world, owned and operated by its members and they offer a multiple brand solution.

2014:
Johan retires, Nico and Leon is joined by Nicos sons, Kirk and Matthew de Rouwe.

2016:
Multi Tyre Service introduces basic maintenance services and air conditioner maintenance service powered by Bosch.